In today’s world where everything is shifting to digital methods, most people think of advertising online. With a variety of options available for online advertising, most starts ups and small business prefer online advertising instead of offline marketing.

However, big brands and popular companies understand the importance of offline advertising and still use banner signs for advertising. You can see the billboards of famous brands like Coca Cola, Pepsi, Samsung, Nike, etc at many places.

Even small businesses can use the banner signs for advertising their products, services, events and brand. This post shares the different types of banner signs that any organization can use for offline advertising.

Billboards

Billboards large banner signs that businesses use for advertising of their products, services or brand. You might have seen the large boards promoting products or services at crowded places like intersections and traffic signals.  Billboards are expensive than other types of banners, but they are worth the money you spend on them.

When used with bold graphics and colours, they difficult to ignore and catch the attention of people. People cannot ignore an eye-catching billboard installed on the intersections while they drive on adjoining roads. Their giant size and attention-seeking capability enable popular brands to use them for advertising.

Pull up and Retractable Banners

The pull up signs and retractable banners are used for events and tradeshows. They are usually six feet tall, lightweight and portable. You can create the pull-up signs up to 5 feet of width for any trade show or event. They are easy to install, remove and easy to carry anywhere.

You can use them at your storefront and inside the retail stores, shopping malls, restaurants and food courts to advertise your business.

Pop up Booths

Pop up booths are used in exhibitions or events to display a business or brand. Companies use them to invite people to their booth and inform them about their, products, services and offers. The primary purpose of pop up booths is to advertise your business or brand in a tradeshow or event.

Pop up booths and displays are extendable to a broader area and can extend across a wall of an event or exhibition. The installation is not as easy as retractable banners, but it can be done within a few minutes.

Mesh Banners

Mesh banners are the banner signs used in the outdoor areas like fencings and boundaries of a structure. The mesh banners are made weatherproof by creating tiny perforations in them to allow the free passage of air. The tiny holes make them highly resistant to winds, rains and the material can tolerate harsh sun without getting fade. Mesh banners continue to advertise your business regardless of the weather conditions.

Printed Vinyl Banners

The printed vinyl banners are suitable for indoor as well as outdoor advertising. Business with a physical shop or store can use the printed vinyl banners for advertising their products, services or brand. The vinyl material is better than paper or fabric as it is weatherproof and lasts longer.

Businesses can customize the vinyl banners as per their requirements like design, graphics, text and colours. Vinyl banners are affordable and can be the best choice for startups and small business with a low advertising budget.

Step and Repeat Banners

The presentations at events and exhibitions need to have a neutral background. The presenters and speakers don’t want the environment to distract their audience. Step and repeat banners allow you to cover the dull backgrounds with the company’s name and logo. The repetition of your brand in the form of name or logo on the background markets your business while the audience looks at the speaker addressing them.

Suspended or Hanging Banners

The hanging and suspended banners are the best for advertising your brand to crowds and providing maximum visibility. They hang over an area with the help of ropes or strings. These banners are the best for use in shopping malls and large dealerships. People are used to plain advertisements and can ignore them, but the hanging banners are different and can attract their attention.

Digital signs

The digital signs are also used for advertising but are advanced than conventional banner signs. You can change the advertisement anytime through a content management system without uninstalling the signboard. Digital signs are the best for a business that change their offers frequently like the restaurants and food courts. They can use the digital signs in their storefront or indoors to display the food menu and change them several times a day.

Vehicle Wraps

Vehicle wraps are the best for advertising in the locations where the installation of banner signs is not allowed. It is best for startups and small business as it is affordable. If you have a car, you can get the banner created and pasted on your vehicle and use them to advertise in a target location. If you have more than one vehicle, you can use them for advertisement, and you don’t need to use other expensive banner signs.

Final Words

The methods mentioned above are the types of banner signs that any business can use for advertisement. The business signs Brisbane are available in all these options and people can create any ads for their business. It is best to use vinyl banners or digital signs as they are customizable and affordable for every business.