The evolution of technology has allowed for the creation of new gadgets that have made life easier for people. From the ubiquitous smartphones to rare fitness watches, the spread of complex products is widening with each passing day. As manufacturers churn out new devices at an ever-increasing pace, their responsibility of communicating how their products work has also increased considerably. Fine prints of “How to use?” instructions on the back of the product simply don’t work all the time. There are customers out there who depend on call center outsourcing services for providing them instructions on how to use a product.
Call Center Outsourcing for Product Information
Some of the major reasons why call centers are required for imparting product information are listed below:
- Fine prints are hard to read – It is not about the size of the font that we are talking about here but the difficulty one faces in comprehending the technical instructions. For example, standard instructions for installing a router may read:
- Connect one end of the yellow Ethernet cable to the WAN port of the router and the other end to the modem.
- Connect one end of the green Ethernet cable to the LAN port of the router and the other to computer.
These instructions may seem simple to a tech savvy guy, but for a layman there is huge scope of getting confused. First of all, the question: ‘where to connect on the back of the computer?’ can befuddle any simple non-technical person. And in case, the cables provided do not match the color specifications mentioned on the back of the computer (which can definitely happen in isolated cases), the customer may become confused as well as angry). On the other hand, when you have a product information call center outsourcing vendor looking after your customers, it provides an option to your customer to make a call and get the confusion removed in a few simple steps.
- Product information may be old – Some products stay relevant for a long time, which may result in a situation where the (old) information provided on them may not comply with the requirements in the present. This is especially true for products that are used in combination with other devices. For example, a USB slot provided on the back of the computer may not meet the requirements of current generation USB devices. This may result in slow data transfer speed, which may irate the customer (as they have no way of knowing that due to obsolete product information printed on the computer information booklet).
However, when you partner with call center outsourcing companies, your customers get the facility to call the product information team for getting the necessary information. They may be advised to use a different USB port or install a converter for getting the desired speed.